Parth TaylorinAngel One SquareGoing Dark — how we implemented dark mode on the Angel Broking mobile appGiven the deluge of digital interfaces adopting dark mode, one might be inclined to think that this is just another passing fad. But…Jun 9, 2021Jun 9, 2021
Parth TaylorIt isn’t new, it just got better.Is UX the holy grail of delighting customers?Oct 13, 20201Oct 13, 20201
Parth TaylorDesigning a Functional Beauty with UXAs unusual as it sounds, functional beauty can be created by a thoughtful user experience.Jun 22, 2020Jun 22, 2020
Parth TaylorUX Design trends 2019Emergence of new technologies has given rise to new human behaviours, which require new experiences. So what’s in store for UX design 2019?Jan 17, 20195Jan 17, 20195
Parth TaylorDesign Trends 20182017 has passed by and we’ve seen a deluge of design innovations through the year. From modern typography to bright colours to…Jan 29, 201810Jan 29, 201810
Parth TaylorHere’s why influencer marketing is doomedNot so long ago, almost every brand manager yelled “accio influencer!” in a desperate attempt to embrace the fad of influencer marketing…Nov 29, 20175Nov 29, 20175
Parth TaylorDesigning Words and writing interfaces.5 tips to blur the line between writing and designing to create a successful user experience.Apr 30, 2017Apr 30, 2017
Parth TaylorPsychology-based copywriting: What, Why and How?The cool thing about copywriting is it is as much science as it is art. Great copywriters understand this and that’s what sets them apart…Apr 23, 2017Apr 23, 2017